Cloudflare launches user-friendly, privacy-preserving alternative to CAPTCHAs for the world to use

Aims to save netizens 500 years of time every day, otherwise they would try to pass a confusing word or photo test

New API removes the need for CAPTCHA by working behind the scenes to confirm that a human is present during a web interaction

SAN FRANCISCO, September 28, 2022–(BUSINESS WIRE)–Cloudflare, Inc. (NYSE:NET), the security, performance and reliability company that helps build a better Internet, today announced Turnstile, a simple and private way to replace CAPTCHA (Completely Automated Public Turing test to tell computers and humans apart) and help validate humanity on the internet. Now any site owner can override CAPTCHAs through a simple API, whether they are a Cloudflare customer or not.

CAPTCHA has long been considered a terrible user experience that sacrifices privacy by harvesting user data. They usually come in the form of a challenge that’s supposed to be hard for a computer to do but easy for a human, like identifying stretched letters or numbers, or things like crosswalks or street signs. ‘stop. It is estimated that collectively, humans waste 500 years a day trying to solve CAPTCHAs. As well as being the Internet’s speed bump, the tests have been criticized for their lack of accessibility, assuming all Internet users have the physical and cognitive abilities to solve them. Privacy is also at risk; for example, Google’s market-dominant reCAPTCHA may require users to log in to their Google account as a form of verification. No one should have to divulge private information just trying to prove they’re not a robot. Cloudflare’s solution is a direct replacement for reCAPTCHA that maintains user privacy.

“Cloudflare takes one of the most hated internet technologies and makes it easier, more secure and more private to use,” said Matthew Prince, co-founder and CEO of Cloudflare. “Similar to our app that makes every user and the internet safer, we’re excited to share Turnstile with developers of all sizes, and anywhere, for an enhanced, more private user experience.”

How it works
The turnstile is a smarter and invisible CAPTCHA alternative. The solution automatically chooses from a rotating suite of browser challenges that work behind the scenes, looking for signals that there is a human user. The turnstile can fine-tune the difficulty of the challenge, presenting tougher challenges to visitors who exhibit non-human behaviors. Additionally, Turnstile recognizes users’ private access tokens on the latest versions of macOS or iOS, allowing Turnstile to validate a device with the help of the device vendor, and without collecting, touching, or storing user data. the user device.

Turnstile now has the same stable resolution rate as previously used CAPTCHAs. Using this technology, Cloudflare reduced its own CAPTCHA usage by 91% and reduced the time visitors spent in a challenge from an average of 32 seconds to just one second on average to complete the non-interactive challenges.

Turnstile is now available for any developer to use on their site, whether or not they are a Cloudflare customer.

To learn more about Turnstile, visit our blog and learn more about Cloudflare’s innovation around CAPTCHAs:

About Cloudflare
Cloudflare, Inc. ( / @cloudflare) is on a mission to help build a better Internet. Cloudflare’s suite of products protects and accelerates any online Internet application without adding hardware, installing software, or changing a line of code. Internet properties powered by Cloudflare have all web traffic routed through its intelligent global network, which gets smarter with every request. As a result, they see a significant improvement in performance and a decrease in spam and other attacks. Cloudflare was named to Entrepreneur Magazine’s 2018 Best Company Cultures list and ranked as one of the World’s Most Innovative Companies by Fast Company in 2019.

Forward-looking statements
This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, which statements involve substantial risks and uncertainties. In some cases, you can identify forward-looking statements because they contain words such as “may”, “will”, “should”, “expect”, “explore”, “plan”, “anticipate”, “could”, “intend”, “target”, “project”, “contemplate”, “believe”, “estimate”, “predict”, “potential” or “continue”, or the negative of these words , or other similar terms or expressions that relate to Cloudflare’s expectations, strategy, plans, or intentions. However, not all forward-looking statements contain these identifying words. Forward-looking statements expressed or implied in this press release include, but are not limited to, statements regarding the capabilities and effectiveness of other Turnstile and Cloudflare products and technologies, the potential benefits to customers of using other Turnstile and Cloudflare products and technologies, when Turnstile and the various features included in Turnstile will be available in beta, or generally available, to current and potential Cloudflare customers, Cloudflare’s technology development, future operations, growth, initiatives or strategies; and comments from Cloudflare’s CEO and others. Actual results could differ materially from those indicated or implied by forward-looking statements due to a number of factors, including, but not limited to, the risks detailed in Cloudflare’s filings with the Securities and Exchange Commission (SEC), including Cloudflare’s Quarterly Report on Form 10-Q filed August 4, 2022, as well as other filings Cloudflare may make from time to time with the SEC.

Forward-looking statements made in this press release relate only to events as of the date the statements are made. Cloudflare undertakes no obligation to update any forward-looking statements made in this press release to reflect events or circumstances after the date of this press release or to reflect new information or the occurrence of unforeseen events, unless the law requires it. Cloudflare may not achieve the plans, intentions or expectations disclosed in Cloudflare’s forward-looking statements, and you should not place undue reliance on Cloudflare’s forward-looking statements.

© 2022 Cloudflare, Inc. All rights reserved. Cloudflare, the Cloudflare logo, and other Cloudflare marks are trademarks and/or registered trademarks of Cloudflare, Inc. in the United States and other jurisdictions. All other brands and names referenced herein may be trademarks of their respective owners.

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Cloud Flare, Inc.
Daniella Vallurupalli
Vice President, Head of Global Communications
[email protected]

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